Analysis: Apple’s genius – The Daily

Ron contributed an article to The Daily shortly after the announcement that Steve Jobs was stepping down from Apple.

The impact Apple has had on design and engineering is far-reaching, with the “Apple aesthetic” influencing an entire generation of artists, musicians, designers and engineers. Apple is not just a company, but a social catalyst — always creating products or services on the tip of the global subconscious. Apple “must” change the world and it “must” be the best at anything it attempts. Perhaps we are seeing the last of its kind: the “founder-driven” company.

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